About Heidi

Digital Marketing Specialist

Hi, I'm Heidi, a Digital Marketing Specialist, and I'm here to assist you in taking your business's marketing to the next level. Please book a spot on my calendar to learn more about my services or connect with me.

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Work Experience

CV / Resume

Portfoilo

Acquired Skills

Previous Job Titles

Education

Successfully managed remote international teams of 20+ members by effectively utilizing digital scheduling tools, implementing global time management techniques, and maintaining consistent communication.

Demonstrated expertise in creating and executing digital marketing strategies to drive growth in both paid and organic traffic. Proficient in using platforms such as Mailchimp, FIGMA, Wix, Zapier, Google Workspace, Google Ads, Google Tag Manager, Meta Business Suite, Meta Ads Manager, SEM RUSH, Clickup, Canva, Adobe Creative Suite, and more.

Skilled in data analytics and campaign optimization, focusing on improving the return on ad spend (ROAS), cost per lead (CPL), and cost per click (CPC) for B2B, B2C, and e-commerce sales.

Account Manager

Digital Marketing Specialist

Marketing Manager

Digital Producer

Sr Media Buyer

I earned an Advanced Diploma in Public Relations with a specialization in Marketing from Durham College. Additionally, I hold multiple certificates from renowned digital marketing platforms including Google Ads, Meta Blueprint, and Wix.